One of the best ways to increase brand awareness or amplify the reputation of your company name is to take advantage of white label opportunities with a quality manufacturer. JT Inman Company has provided high-quality sterling silver products for retail since 1882. We have a solid reputation in the industry and have worked with many high profile brands over the years. Many of our working relationships are unknown to consumers, as we offer silver white label manufacturing that allows our clients to put their name of our products to help bolster their own brand. White label sterling silver objects can include catalog standard items or semi-custom creations, depending on your needs. We offer jewelry, desk accessories, personal items, corporate gifts, and other unique items for our customers to sell as their own.
What is White Labeling?
While you might be unfamiliar with the term, white label opportunities have been around for many years in the business world. Examples of white label that you may recognize include the Great Value brand at Walmart or the Kirkland brand at Costco, but the truth is that many of those products are made by name brand companies. For example, the whole bean Kirkland coffee is actually roasted beans that come from Starbucks, just at a more affordable price. This is a win-win situation for both the store brand, which is able to offer quality products to customers under their own name; and also for the manufacturer, which can establish a positive working relationship with the client to sell high volume numbers of their product.
The white label silver products for retail are lawfully re-packed and rebranded under the client’s brand name even though someone else actually manufactures them. While this term is used in a lot of different ways, as a term for generic commodities produced en-masse to reach a large consumer market, there are other ways that silver white label manufacturing can be used. A company that wants to grow its brand and provide quality products to consumers that will help bolster its reputation will often turn to white label opportunities to help them achieve their goals. Rather than investing in research and development costs, manufacturing, testing, branding, and packaging, they simply purchase an already proven product and put their name on it for retail.
Silver Products for Retail
Many different types of retail stores have benefited from silver white label manufacturing options with JT Inman Company. Jewelry stores, menswear outlets, women’s apparel shops, gift and souvenir shops, big box stores, and even well-known brands are just some examples of the partnerships that we have forged with our silver products for retail. We are able to instantly sell our products to our clients, and our clients are able to sell a high-quality item to their customers under their own brand. It truly is a win-win situation for everyone involved. The consumer even comes out ahead, as many rebranded white label sterling silver objects are sold below the manufacturer’s suggested retail price (MSRP) for the item if were sold under our name at a retail store.
The next time you visit a retail store, take care to look at some of the products that they sell under their own brand. The big name stores do this frequently, not necessarily looking to build their brand, but to sell things to loyal customers who seek out their brand among others. Many are white label opportunities, offering everything from wheat bread to small kitchen appliances, sold as store brand goods and offered at a discount compared to popular brands. Lots of the items that we buy each day are white label, and we never know it. This is not a deceptive method, but something that has been done for many years. Even services are white labeled under a well-known brand name, yet provided by other service providers at a discounted rate.
Are You Ready for White Label?
If you are looking to expand the offerings at your retail store or want to build your brand, white label sterling silver objects can be a great way to achieve your goals. White label opportunities through JT Inman Company are available to retailers throughout North America and around the globe. If you would like to learn more about our white label silver products for retail or wish to browse our catalog, view our website for details. You can also reach our sales team by calling 508-226-0080 to discuss your needs for silver white label manufacturing.