News / Blog

Prized by civilizations for centuries, silver is a precious metal on par with platinum and gold. It has been forged in the form of coins, jewelry, keepsakes, and other fine sterling silver products and was once worth more than gold. Today, silver is one of the most affordable quality metals and is used to make…

Learning how to sell fine sterling silver jewelry means figuring out a very unique demographic of consumers. Unlike those who are out to get the lowest price on a basic product, these buyers are searching for custom silver objects and special occasion silver items that they want for themselves or gifting to someone significant in…

Not every retail store is a solid candidate for selling fine sterling silver jewelry and keepsake silver pieces. You won’t see quality retail sterling silver objects at the local dollar store or even a discount big box store. If you do see it, you can be pretty sure that it won’t be legitimate sterling silver…

Retail store owners are not sure how to begin preparing for the coming holiday season. So far, 2020 has been a rollercoaster filled with lots of ups and downs. It can be difficult to estimate what this year’s shopping season will be like, but like every other year before, summer is the time to start…

While many department stores and gift shops are excellent markets for selling classic silver gift items, when it comes to the big-ticket fine sterling silver objects, jewelry, and other items, no one sells quite like a jewelry store. That being said, most jewelers have a completely different type of consumer base than other stores. The…

There is something to be said for purchasing handmade artisan items. While some consumers prefer a proven mass-production item to purchase as a gift for a loved one or friend, others seek out retailers that offer products made with artistic silver object manufacturing. JT Inman Company provides catalog selections to our customers who want to…

There are many shoppers in the United States today who are searching for products that are made domestically. Instead of focusing on getting the lowest price, today’s consumer wants to get quality products made by local manufacturers, and they don’t mind paying a little bit more. This is great news for retailers who offer fine…

As you grow your retail business, it is a good idea to start looking around for ways to separate your business from local competitors. You want to stand out from the crowd – in a positive way – and build a solid reputation for your brand. One way to achieve this is by offering things…

One of the best types of retail stores that are successful at marketing silver jewelry items and objects is the department store. The sheer variety of items and range of customers who shop in the average department store makes it the perfect opportunity to sell something new. Silver jewelry items for retail come in a…

As more stores focus on making online sales, it pays to have an idea on how to increase conversion ratios for things like classic silver gift items. Sterling silver is a niche market. Those who want to buy it know what they are looking for and can usually spot a quality piece. Custom silver items…